For a grassroots environmental campaign in the UK, called One Less Flight, I was asked to develop a logo. One Less flight’s aim is to encourage people to take one less flight each year, in order to protect the environment. One Less Flight asked me not to make a logo that is radiating the traditional environmentalism (tree-hugging concept), but a modern and challenging logo. You don’t have to ask me twice!
Client One Less Flight
Services Identity Design
Year 2016t Grafisch Lyceum Utrecht – Studycase General Energy Corporation